In 2009, dataxu® was founded on the premise that data science could help make marketing better. Not just more efficient for agencies and their advertiser clients, but also more personalized and more engaging for consumers.
In 2019, dataxu remains a software company whose products help successful marketing professionals like you use data to improve advertising.
Dataxu believes that data, when analyzed, reported and applied with transparency and ingenuity, holds the power to take you and your clients further than ever before. They exist to help you use the power of data to create insights into your clients’ most important audiences, to connect with them more personally and with greater impact. In a world of walled gardens and opaque business practices, dataxu offer unobstructed visibility into your markets, audiences and performance. And it’s laser-focused on helping you and your team solve tough business challenges by providing the data-backed confidence you need to demonstrate your achievements.